On Tuesday 7th August, Camelot were granted the 3rd consecutive Lottery license to control the game through to the end of the next decade. Theres no denying that the lottery has generated vast amounts of money for 'good causes' such as raising £2.2bn for the 2012 Olympic games. However the underlying issue is the increase in publicity and access points Camelot aims to employ to boost sales and ultimately lead to the successful introduction of the worlds first global lottery.With gambling addiction increasing throughout the UK and the rest of the world, watchdog campaigners are angered at the new proposals to further increase advertising. Next Month Gambling sites such as 888.com are to be banned from displaying advertising banners on websites to online British browsers. Despite this Camelot have been given apparent Cart Blanche to advertise and promote through some of the World Wide Webs biggest company's such as EBay.

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